Sunday, February 22, 2015

Armchairs and sofas, here is the software that helps to choose – The Press

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Armchairs and sofas, this is the software that helps to choose

Habitat program is a virtual environment that allows you to try a piece of furniture before purchasing it. And soon the idea of ​​the startup of Piedmont will also extend to clothing

When you buy a piece of furniture, a table, a sofa or item furniture is always difficult to imagine the effect it will make in your own home. Or choose with absolute certainty the most suitable point at which to place it. The tests can be done only after the purchase and movement are not always easy.

Or you may use Habitat , a platform invented homonymous Borgomanero startup, founded by Corrado Facchini and Nikas Bergaglio.

Habitat selects the pieces of furniture you want and place them in your apartment or office, in a few clicks or “touches”, if you use your tablet or smartphone. Simply take a picture of the room you want to decorate, you enter the site of the furniture manufacturers, you choose the product and you place it in the environment chosen. Even with a 3D vision .

Of course, it is necessary that the company has installed the software. “We turned mainly to medium and large companies, which push on e-commerce and have clear potential for Habitat – explains a founder and COO, Nikas Bergaglio -. While we simplify life to the buyer, on the other hand allow the company to offer a service that responds to a real problem, which is sometimes an obstacle to purchases online. We also offer the company a large amount of data on which to build marketing strategies. ” The analysis of data collected by Habitat companies can discover how visitors ambientano their products, or combine them, which are the most clicked, what is the profile of the visitors.

The service can be used without registration if you want to give it a try while you browse an online catalog, but if you want to save your evidence to subsequently modify them, send them via email, share or print them, must register on the site and create your own profile. At the moment you can register on the site and you can start to practice with Examples made available.

“My partner Corrado is the developer and has been involved in creating the platform, it took almost a year of code. It was not easy, but we managed to contain costs and to autofinanziarci, also offering various services to companies over Habitat, as render 3D or e-commerce – explains Bergaglio -. In mid-March we will be ready to go with the first accessions, within the year we plan to introduce new features. ”

Meanwhile, you look forward to the next challenge in the field of ‘ clothing : “I needed the photo details to allow to try the clothes on the desktop, but we’re working. ”

Print with you anywhere, anytime

 

REUTERS

 02/20/2015

 

Reuters

 02/20/2015

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